The craftsman has always done more than is strictly necessary . And the
skill - and thrill - in making things go well beyond what they need to
be has inspired everyone from master carpenters to maestro musicians.
The craftsman is special because he or she is an engaged human being
whose spirit and skill can transmute the mundane into the magical.
But what if the same level of skill that drives a sculptor's chisel was
used to shape the way a hotel looked after you? Our `craftsman of care'
describes our commitment to do precisely this. In a world of mass
produced experiences, we offer the made to measure. True
craftsmanship is always bespoke.
It means carefully constructing an environment that makes you feel
special the moment you arrive in it. It means surrounding you with
costly materials, chosen for their quiet quality and avoiding
purposeless display - true power always whispers.
The craftsmanship of care also reveals itself in everything from the way
you are welcomed to the comfort of the room you are offered
and the thoughtfulness of the people who serve you.
Rather like the care that makes the finest wine or the most beautiful
furniture, caring for people in the way we do is hard to achieve and
expensive to deliver.
But we hope that even in a brief stay at a Corinthia hotel you discover
that craftsmanship can shape caring for people as beautifully as it can
shape a precious stone.
The way we value authenticity, the trouble we take on individual
details, and the style that's discreet rather than merely ostentatious,
as well as a recognition that time is your most important possession.
All of these are the little ways we try to make a big difference.
Just like craftsmen have always done over the ages.
Founder, Chairman & CEO, Corinthia Group